Supermodel Tyra Banks will bring her business expertise to MBA students at Stanford’s Graduate School of Business next spring, where she’ll teach a course on creating and maintaining a personal brand.
The "America's Next Top Model" maven and former Victoria's Secret model will impart wisdom on a number of business strategies, including the use of social and traditional media to communicate strengths and ways to endure the ups and downs of being a business leader.
Students in her class will ultimately share their “honed personal brand” through three platforms—Facebook Live, local television, and YouTube—in an effort to jump-start their personal brand extension, according to the course description for Project You: Building and Extending Your Personal Brand. Her co-instructor will be management professor Allison Kluger , who previously worked as a producer for “The View” and “Good Morning America.”
Before she was a business school instructor, Banks was herself a business school student. In 2011, she enrolled in an executive education program at Harvard Business School.
Congrats Tyra!
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